When I got my yogurt (organic strawberry, thanks for asking) this morning the lid had a picture of a cow blogging. I remember seeing the DotComGuy (who is selling his name on eBay now) and realizing that the "dot com" craze was running amok. I fear the same for blogging after seeing a cow blogging.
Stonyfield Farms is running several "Cowblogs" at http://www.stonyfield.com/weblog/, and some of them are actually funny.
A sample post from the "Daily Scoop" blog (a nice mix of humor and product promotion):
Our Smoothies win in "The Munchies"
Okay, we’re not really advocating this, but we were pleased in June when Men’s Health magazine nominated our Smoothies as among the “Best Stand-Ins for a Square Meal” in its 2004 Munchie Awards. The article focuses on what’s best to eat if you’re a guy and eating packaged foods on the run. Awards went to foods which offered good fats, protein and complex carbohydrates. Psssst: Beer is no where on the list.
This is their introduction to Weblogs:
What is a blog? No, it's not a sound a cow makes. It's a Web log. A daily diary. A journal. An online, on-going chat. A chance for you to look inside Stonyfield and get to know us, and us to know you.
These guys get it. This is one of the best definitions of blogging I've seen, and it comes from dairy farmers.
Thanks for noticing and mentioning our blogs at Stonyfield Farm. We are having great fun posting them, and the cows like them, too. We're also glad to know you're eating our yogurt and noticing our lids!
Stop by and visit any time.
Posted by: Chris | July 20, 2004 at 03:25 PM